Asics

Asics was not only looking for a high-quality supplier of carton packaging, they were searching for much more than that. With a unique design we won, not only the heart of the Asics designers but also the trust of their supply chain.

Their request over 12 years ago, was that their limited-edition packaging should not only look great, almost cosmetic, but should also be just in time and correctly delivered to all factories. This meant that we needed to design much more than a new packaging, we needed to design a complete delivery process. A challenge we loved to take up and bring to a successful end for each limited edition so far and to come.